Prysmian: Supporting a More Customer-Oriented Supply Chain

Prysmian's digital transformation has taken a step forward with the successful implementation of Blue Yonder‘s SaaS-based Warehouse Management System

As the largest cable producer in the world, Prysmian is constantly seeking new ways to positively impact the quality of its customer service, as well as the sustainability of its supply chain execution. 

The company’s ongoing digital transformation is focused on just that – and has taken another step forward with the successful implementation of Blue Yonder‘s SaaS-based Warehouse Management System (WMS) at its Canadian warehouse. 

This important milestone means Prysmian is now even better placed to support a more sustainable, customer-oriented supply chain, and forms part of a wider project taking place across the continent. 

Brad Cunningham, North America Distribution & Logistics Manager at Prysmian

“The digital transformation of our North America warehouse operations with Blue Yonder has begun, having successfully transitioned the first distribution centre (DC),” explains Brad Cunningham, North America Distribution & Logistics Manager at Prysmian. 

“We consider the project a huge success, shipping ahead of the targeted go-live and exceeding the targeted shipping volume in the first month. 

“Blue Yonder’s WMS solution has proven to provide the functionality that our DCs require to meet the customer’s demands, providing our operators with efficient operations and better visibility to workflow. As part of our strategy, we are moving from a traditional supply-driven distribution process to a demand-driven and sustainable process.”

Prysmian: A world leader in cable production

With no fewer than 30,000 employees working in 50 countries across 108 plants, not to mention sales exceeding US$16bn, Prysmian is recognised as a specialist in the production of cable and systems for use in the energy and telecom industries. 

It’s safe to say the organisation is strongly positioned in high-tech markets and offers the widest possible range of products, services, technologies and know-how, having amassed more than 150 years worth of experience. 

Prysmian’s business operations can be summarised as follows:

  • Underground and submarine cables and systems for power transmission and distribution
  • Special cables for applications in numerous industries
  • Medium and low-voltage cables for the construction and infrastructure sectors

Meanwhile, for the telecommunications industry, the firm manufactures cables and accessories for voice, video and data transmission, offering a comprehensive range of optical fibres, optical and copper cables, and connectivity systems. 

Why Blue Yonder?

As part of its digital transformation efforts, Prysmian was looking for a scalable solution built for the connected world, in addition to a global supply chain solutions provider capable of supporting warehousing operations across its worldwide business.

Prysmian is Working with Blue Yonder on its Digital Transformation

Ultimately, Prysmian chose Blue Yonder to cover and improve warehousing operations, starting in North America. The solution is planned to become a standard for all Prysmian distribution centres across the globe.

With Blue Yonder, Prysmian can:  

  • Cover different needs, from cable cutting to kitting and harnessing, with comprehensive capabilities
  • Lower the environmental impact of warehouse operations thanks to better management of resources, stocks, materials and distribution 
  • Enjoy integrated real-time inbound and outbound execution processes, optimising customer service
  • Enable a digital environment and optimisation of every operation step to ensure accuracy, efficiency, compliance and desired customer service
  • Scale across different kinds of operations and needs with a high degree of flexibility
  • Support complex operations more easily with smart configuration

“By migrating to a SaaS-based WMS, Prysmian has gained the ability to analyse data to make insightful decisions and acquire end-to-end visibility that helps their supply chain efficiency and sustainability,” adds Terry Turner, President of Manufacturing at Blue Yonder.

“Managing the expectations of all stakeholders is not an easy task, but Prysmian is doing it successfully with the guidance of the Blue Yonder team. I look forward to seeing their implementation expand in their distribution centres all over the world.”


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