Amazon opens its first cashier-less store, Amazon Go

By Laura Mullan
Amazon Go, the retailer’s first cashier-less store, has opened its doors to the public in Seattle.  Before entering, customers hav...

Amazon Go, the retailer’s first cashier-less store, has opened its doors to the public in Seattle. 

Before entering, customers have to download the Amazon Go app on a smartphone and link it to their debit or credit card. 

The smart supermarket then uses computer vision, sensors and deep learning technologies - similar to those used in autonomous vehicles - to track what customers take off the shelves. 

When customers exit the store, the items are then charged to the card automatically and they will receive a receipt for the purchase. 

SEE ALSO:

“Our Just Walk Out Technology automatically detects when products are taken from or returned to the shelves and keeps track of them in a virtual cart,” Amazon says. “When you’re done shopping, you can just leave the store. Shortly after, we’ll send you a receipt and charge your Amazon account.”

The company’s first brick-and-mortar store hopes to cut queue times and change the retail industry with its “just walk out” concept. 

The 1,800 square foot flagship store is open from 7am-9pm from Monday to Friday in its initial stages.

The technology now set to be put to the test after Amazon had a number of issues with it during development.

Should it prove successful, it is likely that Amazon will implement the technology within Whole Foods stores, having acquired the leading US grocery retailer last year in a deal worth $13.7bn.

Share

Featured Articles

Data, visibility and the path to a resilient supply chain

The Beacon platform helps break down data silos, brings end-to-end supply chain visibility and delivers the resilience needed in an uncertain world

Global logistics news roundup: XPO, Uber Freight, Heineken

Uber Freight sets freight carbon reduction goals; XPO launches new multimodal Euro route; Heineken opens huge German distribution centre

Supply chain tech investment in Q3 fell away, says PitchBook

Report from investment analyst PitchBook shows that tough market has spooked 'supply chain tech investors who were writing the large checks'

Supply chain 'forever about cost, quality and service'

Logistics

Huge US ports investment 'will benefit suppliers' - e2open

Logistics

SAP seals Mercedes F1 Team supply chain partnership

Digital Supply Chain