Optoro partners with Groupon to increase recovery and build a more sustainable supply chain

By Nye Longman
Optoro, the leading platform for returned and excess inventory, has announced that it has partnered with Groupon, a global leader in local commerce, to...

Optoro, the leading platform for returned and excess inventory, has announced that it has partnered with Groupon, a global leader in local commerce, to process returned and excess inventory for the Groupon Goods business.

This new solution, implemented on-site at Groupon's fulfillment center in Hebron, KY, allows Groupon to easily and efficiently handle returns by cutting out unnecessary middlemen and reducing waste.

Optoro, Inc. is a technology company that is transforming the way retailers process, manage and sell their returned and excess inventory. Through comprehensive, world-class data analytics, Optoro's software platform determines the best path for returned and excess goods, maximising recovery value, enabling consumers to get great deals, and reducing environmental waste.

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Andrew Bowerman, Vice President of Logistics, Groupon Goods said: "At Groupon, we are always looking for innovative partners that will help us become a more sustainable, profitable, and community-oriented business. The Optoro solution enables us to do all three by reducing waste and carbon emissions in the supply chain, increasing recovery, and providing consumers with great deals."

Traditionally, returned and excess items are shipped multiple times over the course of many months before reaching an end consumer -- losing value and creating unnecessary waste. Optoro's software solution helps retailers optimise the management of returned and excess inventory by processing, sorting, and selling these products in a much more efficient and cost-effective way.

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Tobin Moore, CEO of Optoro said: "We're excited to work with Groupon to address the business, logistical, and sustainability challenges related to returned and excess inventory. The use of Optoro's technology is increasing value for our clients, providing great deals for consumers through our Blinq brand, and helping the environment by keeping high quality goods out of landfills."

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SOURCE: [Marketwired

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