May 17, 2020

Can Apple's supply chain handle iPhone 4S release?

Supply Chain Digital
Apple Supply Chain
iPhone 4S Preorder
Freddie Pierce
2 min
Apple’s iPhone 4S Smartphone has already sold out preorders in U.S. AT&T, Verizon and Sprint stores
Not even Apples supply chain can stand up to the mighty demand for the iPhone 4S. The highly anticipated Smartphone is reportedly sold out at U.S. carr...

Not even Apple’s supply chain can stand up to the mighty demand for the iPhone 4S.

The highly anticipated Smartphone is reportedly sold out at U.S. carrier stores for preorders ahead of its launch date on Friday, Verizon, AT&T and Sprint have said on their respective websites.

AT&T in particular is showing a 3-4 week waiting period on current preorders, as Apple tries to temper its spiking supply chain.

Many are speculating that Steve Jobs’ recent death has contributed to rising Apple sales, who view the iPhone 4S as a tribute to the co-founder’s legacy.

“Many potential Apple customers, who have been on the fences before, will probably now want to (buy) it,” San Diego State University marketing professor Steven Osinski told IBTimes.com New York.

“It’s not different than when John Lennon was assassinated, sales of Beatles records shot up for a little while,” Reuters reported.

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Could your iPhone 4S arrive early?

Apple reportedly cuts fourth quarter iPad orders

October’s issue of Supply Chain Digital has gone live!

Apple reportedly boosted its iPhone production for the second half of 2011 in anticipation of increased demand, which was probably a smart call in terms of supply chain management. According to a report in August by Digitimes, Apple adjusted its total iPhone order volume by about 12 percent, raising its order total from 50 million to 56 million units.

Apple iPhone 4S preorders broke several company records, surpassing one million orders in the first 24 hours. As a result, company stock prices rose by about 5 percent on the NASDAQ market.

Some customers were disappointed that no iPhone 5 was announced, but the iPhone 4S appears to be the Smartphone of choice this holiday season thanks to a myriad of new features.

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Jun 8, 2021

DHL Claim Multi-Sector Collaboration Key to Fighting COVID

DHL
Supplychain
COVID19
Logistics
3 min
Global logistics leader DHL’s new white paper highlights what supply chain professionals have learned one year into the pandemic

Since January, global logistics leader DHL has distributed more than 200 million doses of the COVID vaccine to 120+ countries around the globe. While the US and UK recently rolled out immunisation plans to most citizens, countries with less developed infrastructure still desperately need more doses. In the United Arab Emirates (UAE), which currently has one of the highest per-capita immunisation rates, the government set up storage facilities to cover domestic and international demand. But storage, as we’ve learned, is little help if you can’t transport the goods.

 

This is where logistics leaders such as DHL make their impact. The company built over 50 new partnerships, bilateral and multilateral, to collaborate with pharmaceutical and private sector firms. With more than 350 DHL centres pressed into service, the group operated 9,000+ flights to ship the vaccine where it needed to go. 


 

Public-Private Partnerships

With new pandemic knowledge, DHL just released its “Revisiting Pandemic Resilience” white paper, which examined the role of logistics and supply chain companies in handling COVID-19. As Thomas Ellman, Head of Clinical Trials Logistics at DHL, said: “The past one year has highlighted the importance of logistics and supply chain management to manage the pandemic, ensure business continuity and protect public health. It has also shown us that together we are stronger”. 

 

Multisector partnerships, DHL said, enabled rapid, effective vaccine distribution. While international scientists developed a vaccine in record time—five times faster than any other vaccine in history—manufacturers ramped up production and logistics teams rolled out distribution three times faster than expected. When commercial routes faced backups, logistics operators worked with military officers to transport vaccines via helicopters and boats. 

 

In the UAE, the public-private HOPE Consortium distributed billions of COVID-19 doses to its civilians as well as other countries in need by partnering with commercial organisations such as DHL. For the first time, apropo for an unprecedented pandemic, logistics companies made strong connections with public health and government.

 

“While the race against the virus continues, leveraging the power of such collaborations and data analytics will be key”, said Katja Busch, Chief Commercial Officer DHL and Head of DHL Customer Solutions & Innovation. “We need to remain prepared for high patient and vaccine volumes, maintain logistics infrastructure and capacity, while planning for seasonal fluctuations by providing a stable and well-equipped platform for the years to come”. 


 

How Do We Sustain Immunisation? 

By the end of 2021, experts estimate that we need approximately 10 billion doses of vaccines—many of which will be shipped to areas of the world, such as India, South Africa, and Brazil, that lack significant infrastructure. This is perhaps the greatest divide between countries that have rolled out successful immunisation programmes and those that have not. As Busch noted, “the UAE’s significant investments in creating robust air, sea, and land infrastructure facilitated logistics and vaccine distribution, helping us keep supply chains resilient”. 

 

Neither is the novel coronavirus a one-time affair. If predictions hold, COVID will be similar to seasonal colds or the flu: here to stay. When fall comes around each year, governments will need to vaccinate the world as quickly as possible to ensure long-term immunisation against the virus. This time, logistics companies must be better prepared. 


Yet global immunisation, year after year, is no small order. To keep reinfection rates low and slow the spread of COVID, governments will likely need 7-9 billion annual doses of the vaccine to meet that mark. And if DHL’s white paper is any judge of success, multi-sector supply chain partnerships will set the gold standard.

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