Proctor & Gamble partners with CBP to eliminate counterfeits from US supply chain

By James Henderson
Consumer goods giant Procter & Gamble (P&G) has entered into a partnership with U.S. Customs and Border Protection (CBP) to prevent counterfeit...

Consumer goods giant Procter & Gamble (P&G) has entered into a partnership with U.S. Customs and Border Protection (CBP) to prevent counterfeit P&G products entering the US supply chain.

As part of the partnership, P&G will donate testing devices to verify the authenticity of various P&G products. The devices will help CBP officers and trade specialists quickly determine the legitimacy of the product, reducing the possibility of counterfeit goods from entering the U.S. stream of commerce.

“Intellectual Property Rights enforcement is a CBP priority trade issue, so we are pleased to announce the first formal partnership approved under the Donations Acceptance Program to aid in the fight against counterfeits,” said Office of Field Operations Executive Assistant Commissioner Todd C. Owen.

“CBP’s continued partnership with P&G will help equip our officers with the tools needed to more effectively detect and seize counterfeit P&G products entering the United States.”

SEE ALSO:

P&G intends to partner with CBP for the long-term by resupplying and if necessary, upgrading donated testing devices as CBP’s detection needs evolve.

“CBP views its formal partnership with P&G as an important and significant step towards collaborating on mutually beneficial Intellectual Property Rights solutions,” said Office of Trade Executive Assistant Commissioner Brenda B. Smith.

“Our long-term agreement with P&G will help strengthen CBP’s immediate and future ability to protect the P&G brand and U.S. consumers.”

Share

Featured Articles

Loss and waste 'common to global food supply chains'

Jean Pierre Azañedo, CEO and Co-founder of CoreZero, discusses the importance of greater sustainability in global food supply chains

Marine procurement looking for tech to rule the waves

Marine procurement is a specialist area that digitalisation is helping to transform, and companies such as Procureship are leading the way

Top 5PL logistics providers

The 5PL model gained traction during the pandemic, as ecommerce businesses new to international shipping found themselves under increasing pressure

Renewable energy facing supply chain maelstrom, report says

Sustainability

The four principles of 'breakthrough' supply chain thinking

Digital Supply Chain

Consulting firms demystify digital transformation dark arts

Digital Supply Chain