Oracle’s bid to Boost Supply Chain Productivity Using Gen AI

Oracle's capabilities are aimed at helping professionals in the supply chain, procurement and manufacturing space to harness the power of generative AI

Generative AI is being factored into all manner of activities across dozens of industries, cutting costs, boosting productivity and helping hundreds of thousands of organisations to be more competitive. 

Technology giants such as Oracle are facilitating this exciting, ongoing transition, providing clients with the means to be more efficient and freeing up their people to focus on more intuitive tasks. 

This was seen with the launch of more than 50 newly-embedded Gen AI capabilities within the Oracle Fusion Cloud Applications Suite – set to help customers improve decision making and enhance the employee and customer experience. 

They include Oracle Fusion Cloud Supply Chain & Manufacturing (SCM), aimed at supporting unique industry and competitive needs. 

Steve Miranda, EVP Applications Development at Oracle, has said the company is committed to “delivering innovation that matters” to the thousands of customers using its applications every day, with a desire to offer “best-in-class AI”.

Inside Oracle’s supply chain application

Oracle Fusion Cloud SCM contains numerous features designed to transform the work of supply chain, procurement and manufacturing professionals, freeing them from mundane tasks and eliminating the prospect of human error.

Among them is item description generation, helping product specialists to quickly generate standardised product descriptions that highlight SEO keywords. 

With Gen AI support for item descriptions in Oracle Product Lifecycle Management, organisations can save time, reduce errors and improve the overall quality of product descriptions to increase customer engagement and boost sales.

Meanwhile, the supplier recommendations tool helps procurement professionals quickly and efficiently add suppliers to their company’s supply chain. Gen AI-powered supplier recommendations embedded in Oracle Procurement allow organisations to use information such as product descriptions and purchase categories to identify suppliers, improve sourcing efficiency, help lower costs and reduce supplier risk.

What’s more, negotiation summaries powered by AI can help professionals rapidly generate a custom cover page summary for a specific negotiation, accelerating the process, increasing savings, reducing risk and maximising supplier outcomes. 

Steve Miranda, EVP Applications Development at Oracle

“We’ve been using AI in our applications for several years,” Miranda continues. “Now, we’re introducing more ways for customers to take advantage of Gen AI across the suite. 

“With additional embedded capabilities and an expanded extensibility framework, our customers can quickly and easily take advantage of the latest advancements to help increase productivity, reduce costs, expand insights and improve the employee and customer experience.”


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