The Human Touch in AI: Transforming Supply Chains with JTI

AI and machine learning are reshaping supply chains—but what happens when you put people at the center of the transformation? In this episode, we sit down with John Ham, Global VP of Planning and Logistics at JTI, to explore how blending technology with human expertise is driving smarter decision-making, better forecasting, and real change. We’ll talk about the challenges, the breakthroughs, and why the human element is more crucial than ever. Tune in for a candid conversation on the future of AI in business—beyond the buzzwords.