How NTT Data is Transforming Global Supply Chains

The state of global supply chains remains unstable due to a rise in geopolitical conflicts, which are continuing to disrupt crucial trade routes. Restrictions and protectionism are forcing countries to reassess their sourcing strategies, enhancing complexity and fragmentation.
In an attempt to tackle these growing challenges, leading information technology company NTT Data and its supply chain consulting practice are helping organisations utilise digital transformation to unlock change.
The practice combines market intelligence and data analytics with world-class expertise to offer fact-based and innovative solutions to supply chain challenges.
With 23 years of supply chain excellence under its belt, NTT Data continues to offer leading expertise in supply chain strategy, logistics and fulfilment and AI and automation to enhance change.
Ashley Naughton, Senior Director of Supply Chain & Procurement Transformation Manufacturing Sector Executive at NTT Data, explains: "Our NTT supply chain team not only focuses on the appropriate use of technology, it prioritises collaboration with our customers to ensure our solutions have full business integration.
“This helps ensure our outcomes-based approach is always aligned to the client needs."
Did you know? Ashley featured at our recent event, Procurement & Supply Chain LIVE: Sustainability, taking part in the Gen AI Forum.
NTT Data’s supply chain consulting practice
NTT Data’s supply chain consulting practice strives to enhance the entire value chain by adopting an end-to-end approach.
The firm encourages organisations to alter supply chain models to enhance efficiency, resilience and sustainability, combining deep digital capabilities with industry experience.
- Supply chain strategy
- Planning & optimisation
- Logistics & fulfilment
- Sustainability & risk management
- Digital twin, AI, automation and analytics
Not only does NTT Data’s supply chain consulting practice align supply chain operations with wider business objectives to enhance cost-effectiveness and responsiveness, but also improves inventory management and demand forecasting using data-led insights.
By integrating logistics and operations with a strong focus on sustainability and digital transformation, NTT Data offers tailored solutions to improve supply chain resilience.
NTT Data and Fintyre partner to enhance profitability
Italian replacement tyre distributor Fintyre is among those to have utilised NTT Data’s expertise to enhance its supply chain.
NTT Data implemented a comprehensive digital transformation strategy focusing on end-to-end visibility and integration to ensure Fintyre's leaders could make key strategic decisions.
By introducing digital tools that automated warehouse operations and core logistics, accuracy was improved and workers empowered to focus on value-adding tasks.
Elsewhere, Fintyre’s legacy systems were either replaced or modernised, allowing efficient data flow across sales, procurement, customer service and distribution functions.
As a result of the partnership, Fintrye was able to optimise 14 warehouses for product mix and distribution and enhance its same-day delivery rate to 75%. NTT Data’s solutions offer real-time insights into supplier status, transport operations and inventory levels to ensure Fintyre could make informed decisions efficiently.
Ultimately, Fintyre has been able to boost profitability and create a data-driven and streamlined supply chain.
Wissam Shihadeh, COO at Fintyre, says: "NTT DATA helped us turn data into intelligence so that we could transform our supply chain and quickly return to profitability.
"The biggest benefit from our partnership is our improved visibility into the business. Our improved forecasting accuracy was a major factor in accelerating our return to profitability and generating trust with our shareholders.”
The importance of digital innovation
NTT Data relies heavily on digital innovation and AI in its supply chain consulting practice.
It utilises ML, AI and advanced analytics to improve scenario planning, demand forecasting and risk management, empowering clients to make faster, more accurate decisions.
While automation has the potential to streamline fulfilment and logistics, tools such as digital twins offer real-time visibility across supply networks to empower businesses to optimise flows.
NTT Data integrates digital capabilities to help businesses enhance resilience, value and competitiveness.
What impact will NTT Data have on the future of supply chains?
NTT Data will continue to equip organisations with the expertise they need to create connected and intelligent supply chains that are data-driven, resilient and sustainable by integrating digital knowledge with strategic consulting.
By focusing on rising technologies like automation and AI, the organisation supports companies in predicting disruptions and reaching real-time visibility.
NTT Data’s end-to-end approach will continue to support global organisations in achieving environmental and economic value and future-proofing their operations.
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