Lazada and SingPost collaborate to meet rising eCommerce demand in Southeast Asia

By Nye Longman
Lazada, a leading online shopping destination in Southeast Asia, and Singapore Post Limited (SingPost), have announced that Lazada Singapore has moved i...

Lazada, a leading online shopping destination in Southeast Asia, and Singapore Post Limited (SingPost), have announced that Lazada Singapore has moved its warehouse operations to SingPost Regional eCommerce Logistics Hub in Tampines Logistics Park.

With Alibaba investing in both companies, this latest move allows Lazada and SingPost to use on each other’s strengths to meet rising eCommerce demand in Southeast Asia. This combination of expertise in eCommerce and logistics will enable both companies to be in a leading position in the industry to serve a wider range of customers, in Singapore and regionally.

“Moving Lazada Singapore’s entire warehouse operations to the SingPost Regional eCommerce Logistics Hub is the next natural step as we seek closer integration with our partners to better serve the needs of Singapore customers,” said Alexis Lanternier, CEO of Lazada Singapore. “With the recent launch of 99SME, our local sellers have access to more than 3.5 million monthly visitors in Singapore. Moving forward, we can help them expand and sell regionally.”

SingPost Regional eCommerce Logistics Hub consolidates and integrates both warehousing and delivery hub capabilities into one building. With an integrated, end-to-end solution housed in one building, SingPost is able to provide Lazada with improved efficiency, resulting in a faster turnaround time.

Lanternier added: “This also adequately prepares us for the Great Singapore Sale starting 6 June, and we are bringing in more brands than ever before, local and global. Customers can shop more with the confidence that their orders will be processed and delivered faster.”

Mr Sam Ang, Executive Vice President of SingPost said, “Technology plays a big part in our Regional eCommerce Logistics Hub, increasing productivity and efficiency. This collaboration sees Lazada’s eCommerce platform and SingPost’s end-to-end logistics capabilities coming together and it will result in scale and efficiencies for both of us.”

“Better still, these efficiencies will help the SME eTailers that are connected with the Lazada platform to strengthen their competitiveness in the eCommerce market domestically and internationally. We look forward to working with Lazada and supporting them as they grow in Singapore,” added Ang.

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