Apple iPhone 5 expected to be released in September

By Freddie Pierce
The Apple supply chain has been all over the place over the past few months. Yes, there was the Foxconn factory explosion, which reportedly affected iP...

The Apple supply chain has been all over the place over the past few months.

Yes, there was the Foxconn factory explosion, which reportedly affected iPad 2 production. It was also reported that there were shortages from Foxconn before the factory explosion.

Despite those concerns, Apple still held the top spot on Gartner’s list of the world’s top supply chains for the fourth year in a row.

Now, Apple is reportedly ramping up its production efforts in anticipation of launching the iPhone 5, according to Morgan Stanley analyst Katy Huberty.

“Apple’s next iPhone will begin production in mid to late August and ramp aggressively” into the calendar fourth quarter, Huberty noted to clients. The iPhone 5 is expected to be on the shelves sometime before the end of the third calendar quarter, which ends in September.

A report by NBC noted that the iPhone 5 is expected to be available by October.


Top 25 Supply Chains named by Gartner

Supply Chain shortages catching up to Apple

Foxconn factory explosion hurts tech supply chain

Check out June’s issue of Supply Chain Digital!

Some reports out there are suggesting that Apple is planning on releasing two iPhones for a September release. While this has not been confirmed and should be regarded as a rumor at this point, Apple could conceivably launch both an iPhone 5 and a mid-range iPhone 4S.

Deutsche Bank’s Chris Whitmore told clients in a note yesterday to expect both the iPhone 5 and iPhone 4S to be released in the near future.

"With Nokia and RIMM struggling, the time is right for Apple to aggressively penetrate the mid range smart-phone market (i.e. $300-500 category) to dramatically expand its [total addressable market] and market share,” Whitmore wrote, according to a report on CNN.

Even if Apple is just releasing one new iPhone before the months leading up to the holiday season, its global supply chain must be doing just fine following the effects from the Japan disaster and the Foxconn shortages.


Featured Articles

EY: GenAI in supply chain 'hampered by roadblocks'

EY Principal of Supply Chain & Operations Sumit Dutta says GenAI use cases show promise but that adoption is hampered by skills shortage and legacy

Sustainability LIVE Net Zero to Focus on Scope 3 Insights

Sustainability LIVE Net Zero event being held in London from March 6-7 offers insight, advice and discussions around supply chain sustainability

SAP: US, UK & India elections 'will impact supply chain'

SAP Business Network SVP Tony Harris warns business leaders to prepare for more supply chain disruption following key elections in US, UK and India

Appian & Xebia to share AI-driven S&OP Insights


COMING SOON: Top 100 Women in Supply Chain 2024


Supply Chain Optimisation 'Stymied by Data Silos'

Digital Supply Chain