Tech Mahindra: building smart machines of the future
Tech Mahindra is a federation of companies that is bound by one purpose — to rise. The company is the highest ranked non-US company in the Forbes Global Digital 100 list for 2018 as well as placed in the 'Forbes Fab 50' companies in Asia during 2018. Tech Mahindra represents the connected world, provides innovative and customer-centric IT experiences to enable Enterprises, Associates and the Society to Rise.
As a part of the wider Mahindra Group, it operates in the key industries that drive economic growth, leading positions in tractors, utility vehicles, IT and vacation ownership. Tech Mahindra provides Next Gen Digital CX and Back Office services across several industries, such as Communication, Media & Entertainment, Retail, Healthcare, Banking, Transport, Logistics and Manufacturing, among others. The company has a clear mission statement: to build smart machines of the future. This includes solving intelligence at its primal level and then applying that intelligence to products and IPs.
In February’s feature, Hicham Nehme, Senior Supply Chain Manager at Vodafone Qatar, believes the partnership is essential and he considers it a benchmark for when establishing long-lasting collaborations with other firms. “Tech Mahindra offers innovative and customer-centric IT experiences enabling enterprises to develop their technological capabilities and deliver tangible business value,” he explains. “I visited Tech Mahindra in India and saw the importance of the human factor and how they invest in creating a professional business environment for their employees. As a supply chain expert, I always look for partners such as Tech Mahindra.”
To read our full interview with Vodafone Qatar, click here!
For more information on procurement, supply chain and logistics topics - please take a look at the latest edition of Supply Chain Digital magazine.
Pandora and IBM digitise jewellery supply chain
Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery.
The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales.
A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.
Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs.
Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption.
"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added.
Pandora’s pivot to digital
The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand.
“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”
Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”.