May 17, 2020

Supply chain collaboration needed in South African retail space

South Africa
Retail
collaboration
South Africa
Admin
2 min
South African retail supply chains need to collaborate
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Our sister publication African Business Review originally covered...

Stay Connected! Follow @SupplyChainD and @MrNLon on Twitter. Like our Facebook Page.

Our sister publication African Business Review originally covered this story

It was revealed at the Consumer Goods Council of South Africa 2015 Summit that South African retailers should collaborate to get maximum value from their supply chains in order to create value in an often difficult space.

RELATED: DHL: Collaboration is crucial to boosting trade in Africa

At the summit, Resolve Solution Partners strategic solutions lead Paul Dickson said: "South African retailers have the ability to optimise their competitive advantage, but currently bad forecasting makes for an unhappy customer experience. This has consequences for the brand, as well as the bottom line."

Retailers’ supply chains in South Africa are held back by high costs, non-optimal inventories and poor demand forecasting, as well as unreliable and volatile service levels.

RELATED: DHL Express completes multi million pound facility upgrade in South Africa

Dickson added: "In the First World FMCG market, companies in the US grocery business, for example, are connected in one network. They can streamline aspects in the supply chain. They have invested a lot of money and their forecasting accuracy is about 70 percent or more."

It was revealed that collaboration on non-competitive issues would allow companies to deliver value, while not having to compromise on the spirit of competition.

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SOURCE: [BusinessDayLive]

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Jun 21, 2021

Pandora and IBM digitise jewellery supply chain

supplychain
IBM
Pandora
omnichannel
2 min
Jewellery retailer Pandora teamed with IBM to streamline supply chains as sales of hand-finished jewellery doubled across ecommerce platforms

Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery. 

The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales. 

A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.

Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs. 

Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption. 

"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added. 

 

Pandora’s pivot to digital 

The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand. 

“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”

Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”. 
 

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