May 17, 2020

Samsung smartens up its supply chain with Kinaxis

Samsung Electronics
RapidResponse
Kinaxis
Wan goo Gee
Dale Benton
2 min
Samsung smartens up its supply chain with Kinaxis - Anton Watman / Shutterstock.com
One of the worlds leading technology companies has announced a new deal with a cloud based company to handle its supply chain management solutions.

Sou...

One of the world’s leading technology companies has announced a new deal with a cloud based company to handle its supply chain management solutions.

South Korean giants Samsung Electronics has struck a deal with Kinaxis to utilise its cloud-based technology RapidResponse to manage its global supply chain systems.

"We know that having the right technology to plan concurrently, run multiple simulations and drive collaborative planning, will allow Samsung's business segments to improve delivery, reduce customer lead times, and respond even more quickly to the rapidly changing market," said Wan goo Gee, global head of Operation, Samsung.

"By utilizing RapidResponse we can get closer to our goal of a more efficient, next generation supply chain."

The deal represents Samsung’s constant efforts to increase it’s global efficiency withing it’s supply chain.

Rapid Response, through Kinaxis, is a software as a service (SaaS) product that ensures consistent alignment of all supply chain processes and functions that operate under unpredictable conditions.

"Kinaxis is thrilled to have earned the trust and confidence of Samsung, one of the world's largest consumer electronics companies," said John Sicard, chief executive officer at Kinaxis.

"This partnership will leverage our 2016 growth investments which included building on our existing success in the Asia Pacific market through the establishment of an Asian-based data center to support our expansion in the region. We look forward to collaborating closely with Samsung's talented organization and being a key part of managing their end-to-end supply chain."

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Jun 21, 2021

Pandora and IBM digitise jewellery supply chain

supplychain
IBM
Pandora
omnichannel
2 min
Jewellery retailer Pandora teamed with IBM to streamline supply chains as sales of hand-finished jewellery doubled across ecommerce platforms

Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery. 

The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales. 

A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.

Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs. 

Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption. 

"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added. 

 

Pandora’s pivot to digital 

The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand. 

“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”

Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”. 
 

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