May 17, 2020

Freshworks: providing first-class SaaS solutions

Supply Chain
Sponsored Content
Sean Galea-Pace
3 min
Freshworks: providing first-class SaaS solutions
Freshworks provides organisations with SaaS customer engagement solutions that makes it easier for professionals to communicate effectively with custome...

Freshworks provides organisations with SaaS customer engagement solutions that makes it easier for professionals to communicate effectively with customers.

The organisation believes in streamlining software and making life easier for its customers. Freshworks strives to provide businesses with better software that is easy to use, easy to set up and requires minimal customisation. 

Products and services

The company offers Freshworks 360 - the ultimate customer-for-life software suite - which allows engagement with customers at all steps of their journey. Freshworks solutions and experts can support, accelerate and improve inventory management efforts as your supply chain and business grows. It provides omnichannel customer engagement, in-context collaboration and integrated experience. Its products include:

  • freshdesk

  • freshservice

  • freshcaller

  • freshconnect

  • freshsuccess

  • freshsales

  • freshchat

  • freshteam

  • freshping

  • freshmarketer

  • freshrelease

  • freshstatus

IT Service Platform for the Enterprise

  1. Integrate IT services and operations

  2. Innovate at speed

  3. Boost agent productivity 

  4. Consumerise IT service experience

  5. Monitor IT performance

Inventory Management

Inventory Management is a key part of Freshworks’ strategy. Inventory Management is the supervision of non-capitalised assets and stock items. The primary aim of inventory management is to offer accurate, comprehensive and current information regarding the current location and status of every critical item in the inventory. It includes the following:

  • Inventory visibility and valuation

  • Lead times for replenishment of raw materials and finished goods

  • Returns of defective goods and materials

  • Management of available physical space

  • Management of ordering, shipping, handling and carrying costs

  • Forecasting of future prices, inventory levels and demand

Freshworks shares its best practice to achieve success in Inventory Management:

  • Bring your leadership on board

  • Know what you have

  • Categorise

  • Prioritise

  • Choose your management method

  • Choose your deployment method

  • Plan

  • Clean your data

  • Automate

  • Simplify

  • Integrate

  • Learn from others

  • Empower

  • Partner

Why is Inventory Management important?

An effective Inventory Management strategy can do lots more than just track inventory across the supply chain. It can also identify missing or malfunctioning inventory and replace it as efficiently as possible. Inventory Management provides information to help businesses which of its products account for the most sales and track those changes across different seasons throughout the year. Effective Inventory Management also allows for better relationships to be formed with other areas of the supply chain, as it will ultimately provide a better working understanding and enable fewer mistakes to be made.

Freddy AI

Freshworks AI, known as Freddy AI, helps sales, marketing and support professionals with predictive insights across the customer journey. Through Freddy AI, data scientists aren’t required to unlock the value of customer data. Freddy AI builds and refines its machine learning models to make the power of AI accessible and allow the automation of repetitive tasks and provide compelling insights. 

Freshworks believes that every organisation should have access to AI and ML that is quick to deploy, affordable and without compromising on enterprise complexity. Freddy AI works across the entire customer journey - from prospect to customer success. It works quietly in the background, learning and developing skills to drive sales velocity and support productivity. 

Freshworks - Your Partner for IT-Powered Inventory Management

Freshworks has a variety of cloud-based solutions at its disposal to help its customers manage IT estate, engagement, convert website visitors as well as connect teams and partners.

For more information about Freshworks’ solutions, click here!

For more information on procurement, supply chain and logistics topics - please take a look at the latest edition of Supply Chain Digital magazine.

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Aug 5, 2021

Accenture Acquires SCM Software Firm Blue Horseshoe

Accenture
BlueHorseshoe
DigitalSupplyChain
SupplyChainManagement
2 min
Accenture acquires supply chain management specialist Blue Horseshoe, expanding the scale and capabilities of its Supply Chain & Operations group

Accenture has announced its acquisition of Blue Horseshoe, a US-based supply chain management software provider and consultancy firm. 

Upon completion, Blue Horseshoe’s 349 professionals will join Accenture’s Supply Chain & Operations group, expanding the professional services group’s capabilities to create more interconnected and resilient supply chains for clients. 

“To be competitive, companies need to transform their supply chains to deliver the innovative and hyper-personalised products, services and experiences that are in high demand—and fulfilment is core to that transformation,” said Renato Scaff, Accenture’s Supply Chain & Operations North America lead. “Blue Horseshoe’s deep fulfilment consulting experience and methodologies support Accenture’s vision for building customer-centric, resilient and responsible supply chains that benefit people, society and the planet.”

Who are Blue Horseshoe? 

  • Founded: 2001
  • CEO: Chris Cason
  • Employees: 349
  • Offices: 4 in USA, 1 in Amsterdam, 1 in Estonia
  • Key customers: Lids, Pabst Brewing Co., Half Price Books, Britax, Major Brands


Founded in 2001 in Indiana, USA, Blue Horseshoe now operates from six offices across the US and Europe. The company provides cloud-based solutions for supply chain management, ERP, warehouse management and transportation management systems, including its own Supply Chain Cloud platform, as well as Oracle NetSuite and Microsoft Dynamics 365 Supply Chain Management as a Microsoft Inner Circle Partner. 


Blue Horseshoe specialises in fulfilment and distribution solutions, with expertise in the food and beverage, consumer packaged goods, and retail distribution industries. Over the past 20 years, the company has improved around 700 supply chains, including those of leading companies such as fashion retailer Lids, cosmetics company Regis Corporation, Pabst Brewing Co., and family-owned bookstore chain Half Price Books. 

“For two decades, we’ve worked with clients to build connectedness, efficiency and automation across their enterprise and supply chain operations,” said Chris Cason, CEO, Blue Horseshoe. “As part of Accenture, we will bring increased scale and combined expertise to help clients put in place next generation supply chain and fulfillment strategies that meet customer expectations and support business growth.”

Accenture's acquisition of Blue Horseshoe is subject to customary closing conditions.

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