FreightWaves inks deal with Slync to advance supply chain and logistics markets
Slync, an intelligent platform redefining multi-party interaction, automation and collaboration throughout the supply chain, has agreed to a multi-year partnership with FreightWaves, a data and content source for the freight market.
The new partnership positions Slync and FreightWaves to collaboratively advance the logistics and supply chain industries through content, education and technology.
In working with FreightWaves, Slync gains access to a powerful community of participants in the transportation and supply chain markets.
FreightWaves is one of the charter companies of the Blockchain in Transport Alliance (BiTA), a first-of-its-kind trucking industry consortium for developing and promoting industry standards in blockchain use.
FreightWaves hosts the BiTA community events and activities in partnership with the membership. In May, Slync’s automation and digitisation platform – which leverages intelligent workflows, predictive analytics, AI and blockchain – won “Best in Show” at FreightWaves’ Transparency 18 conference.
“Slync is at the forefront of helping enterprises leverage emerging technologies to improve supply chain performance, automation and transparency,” said Craig Fuller, Founder of FreightWaves and Managing Director of BiTA.
“At Transparency 18, Slync was recognised as ‘Best in Show’ for its new enterprise automation platform. We’re ecstatic about this partnership, which promises to add immense value to our community and the industry as a whole.”
Chris Kirchner, CEO of Slync, will be a featured presenter in November at the MarketWaves18 conference in Dallas/Fort Worth that will feature leading technology and innovations in the supply chain.
Michael Lewis, author of Flash Boys, The Blind Side and Moneyball is presenting as the keynote.
“The global supply chain has reached a critical juncture. There’s an immense opportunity and need to automate critical supply chain processes and improve collaboration,” said Kirchner.
“Our partnership with FreightWaves enables us to join the conversation with many industry leaders as well as equip more companies with the technology and resources they need to digitize key processes and improve supply chain performance.”
Pandora and IBM digitise jewellery supply chain
Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery.
The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales.
A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.
Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs.
Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption.
"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added.
Pandora’s pivot to digital
The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand.
“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”
Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”.