Emerge and Kuebix collaborate to establish partnership
A partnership between Emerge, a provider of its proprietary Private Freight Marketplace (PFM) and TMS provider, Kuebix, has been established, according to SupplyChain247.
It is thought that the key elements of the partnership is the addition of the Emerge marketplace to the Kuebix Community Load Match, a single source providing attractive rates and capacity opportunities through the Kuebix carrier base.
It is anticipated that the partnership will allow shippers using Kuebix to obtain extra truckload capacity through the Emerge marketplace, in addition with shippers gaining access to contracted rates and the spot market through the same system interface.
In a statement, Dan Clark, Kuebix founder and President, commented: “We’re pleased to connect the Kuebix shipping community with Emerge’s massive network of brokers and direct carrier assets. Kuebix is uniquely providing our customers access to their contracted rates alongside a digital spot marketplace for additional truckload capacity, all in one convenient system. Now members of the Kuebix community get the best of both worlds to find the most efficient rates and the capacity they require to meet their shipping needs.”
The two companies revealed that the partnership is beneficial for shippers that are seeking additional truckload capacity or more rate options by posting a shipment to the Kuebix Community Load Match and then beginning to receive spot quotes.
Pandora and IBM digitise jewellery supply chain
Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery.
The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales.
A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.
Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs.
Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption.
"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added.
Pandora’s pivot to digital
The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand.
“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”
Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”.