May 17, 2020

The December issue of Supply Chain Digital is now live!

Supply Chain
Sean Galea-Pace
2 min
Welcome to the December issue of Supply Chain Digital!

Our cover feature this month zones in on LF Logistics as we speak with Simon Oxley, Executive Vi...

Welcome to the December issue of Supply Chain Digital!

Our cover feature this month zones in on LF Logistics as we speak with Simon Oxley, Executive Vice President – Global Business Development and Head of Indonesia, to discuss the importance of developing customer relationships in collaboration with revenue streams. 

“We’re the logistics provider of choice in Asia, focused on expanding our customers’ operations across the region,” says Oxley.

In our leadership slot this month, we interview Capgemini’s Jörg Junghanns, Vice President Europe – Digital Supply Chain, to talk about the acceleration of blockchain in the supply chain space. “The key challenge is to convince others to engage with you on the blockchain journey along with the usual challenges of IT implementations, the cost involved and ensuring the right partners are onboard,” he explains.

Elsewhere in the magazine, Lindsay Bridges, Senior Vice President of HR at Deutsche Post DHL Supply Chain, UK and Ireland, discusses talent management at the logistics giant.

Also be sure to check out in-depth features with Rhenus Logistics Indonesia, Huhtamaki, Brenntag Group, Erdinger Weißbräu, Arnheuser-Busch InBev and Saudi Telecom Company.

Finally, our top 10 this month counts down the biggest companies we’ve featured throughout 2019 in Supply Chain Digital by revenue.

Would you like to be featured in the next edition of Supply Chain Digital? Get in touch at [email protected].

You can read the magazine here!

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Jun 21, 2021

Pandora and IBM digitise jewellery supply chain

supplychain
IBM
Pandora
omnichannel
2 min
Jewellery retailer Pandora teamed with IBM to streamline supply chains as sales of hand-finished jewellery doubled across ecommerce platforms

Pandora has overhauled its global supply chain in partnership with IBM amid an ecommerce sales boom for its hand-finished jewellery. 

The company found international success offering customisable charm bracelets and other personalised jewellery though its chain of bricks and mortar retail destinations. But in 2020, as the COVID-19 outbreak forced physical stores to close, Pandora strengthened its omnichannel operations and doubled online sales. 

A focus on customer experience included deploying IBM’s Sterling Order Management, increasing supply chain resiliency and safeguarding against disruption across the global value chain.

Pandora leverages IBM Sterling Order Management as the backbone it its omnichannel fulfilment, with Salesforce Commerce Cloud powering its ecommerce. Greater automation across its channels has boosted the jeweller’s sustainability credentials, IBM said, streamlining processes for more efficient delivery. It has also given in-store staff and virtual customer service representatives superior end-to-end visibility to better meet consumer needs. 

Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said the digital transformation journey has brought “digital and store technology closer together and closer to the customer”, highlighting how important the customer journey remains, even during unprecedented disruption. 

"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualised, localised and connected across channels and markets,” he added. 

 

Pandora’s pivot to digital 

The pandemic forced the doors closed at most of Pandora’s 2,700 retail locations. To remain competitive, it pivoted to online retail. Virtual queuing for stores and virtual product trials via augmented reality (AR) technology went someway to emulating the in-store experience and retail theatre that is the brand’s hallmark. Meanwhile digital investments in supply chain efficiency was central to delivering on consumer demand. 

“Consumer behaviour has significantly shifted and will continue to evolve with businesses needing to quickly adapt to new preferences and needs,” said Kareem Yusuf, General Manager, AI Applications and Blockchain, IBM. “To address this shift, leading retailers like Pandora rely on innovation to increase their business agility by enabling and scaling sustainable supply chain operations using AI and cloud.”

Yusuf said Pandora’s success was indicative of how to remain competitive by “finding new ways to create differentiated customer experiences that protect their enterprises from disruptions to help mitigate risk and accelerate growth”. 
 

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