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Article
Procurement
Europe's biggest firms fail to check ROI on 73% of marketing spend, study says
Organisations are each allowing an average of €124 million of their individual marketing budgets to go unmeasured.On average, only a quarter (27 pe...

Article
Technology
Supply chain analytics market to reach US$9.8bn by 2025
ResearchandMarkets.com, the world’s largest market research store, has highlighted the “Supply Chain Analytics Market Analysis Report By Enterprise...

Article
Digital Supply Chain
PART ONE: Avoiding Hidden Margin Erosion in Mid-Market Supply Chain Operations
According to the Middle Market Indicator (MMI), 85 percent of middle market executives cite the ability to maintain margins as a somewhat to highly chal...

Article
Procurement
A new approach to marketing procurement
By David Fincham, Business Development Director at Charterhouse, the marketing services production company (www.charterhouse.tv) The gap between mark...

Article
Digital Supply Chain
Market growth, managing expectations and profit comprimisation
Ruling the Exception Market growth always comes at a price but the exponential speed with which fulfilment models have changed has taken many manufactu...
