Li Tong Group launches innovative Microsoft trade-in platform in Hong Kong

By Admin
Follow @SamJermy and @SupplyChainD on Twitter. Li Tong Group, LTG, which optimises reverse supply chain management services for technology and teleco...

Follow @SamJermy and @SupplyChainD on Twitter.

 

Li Tong Group, LTG, which optimises reverse supply chain management services for technology and telecomms, is teaming up with Microsoft Hong Kong to offer consumers an easy and convenient way to trade in mobile phones, laptops, game consoles and tablets for coupons that can be applied toward purchases of all products available at Microsoft’s online store.

Introduced in early May, the program is Hong Kong’s first all-online electronic product trade-in service. The process begins with the consumer registering the product to be traded in, which is then picked up by a courier and delivered to a facility where its condition is tested. Next, based on that testing, LTG staff activate the e-coupon on the program’s system, which is emailed to the consumer for use toward any purchase at Microsoft’s online store.

Linda Li, LTG’s Executive Director and Corporate Vice President, said: “All of us at LTG are proud to work with an industry leader such as Microsoft to offer consumers a convenient and hassle-free way to apply the value of their old technology toward purchases at Microsoft’s online store.

“We are equally pleased to support Microsoft’s commitment to maximizing value throughout its supply chain with innovative offerings such as this trade-in program.”

LTG’s role draws on its proven strengths and expertise in managing trade-in programs for the world’s leading hi-tech OEMs. In addition to providing the valuation of the devices that are traded in, LTG developed the program’s website, which it hosts. LTG also works closely with Microsoft Hong Kong to coordinate and manage the program’s overall operation and workflow.

Both LTG and Microsoft attribute the program’s early success to the fact that it’s the first program of its kind available to consumers in Hong Kong, the convenient and worry-free experience it offers and its 24/7 availability.

Li Tong Group (LTG) is a global market leader in providing professional Reverse Supply Chain Management (RSCM) solutions to OEMs, enterprises, government and consumers for the reuse, remanufacture and recovery (3R) of both Post-Industrial Recovery (PIR) and Post-Consumer Recycling (PCR) and hi-tech products and components including mobile devices, smart devices, big-data network and telecom equipment. In the past 14 years, LTG has developed a global network of 21 wholly owned facilities across North America, APAC, EU and MEA, which currently serves more than 100 customers and employs more than 1,200 people worldwide. It has an extensive patent portfolio for innovative methods and automated systems of digital processing and reclamation technologies. For more information, visit: http://www.litong.com/

 

 

Share

Featured Articles

Heineken Toasts Success of Supply Chain Transformation

Digital transformations have a notoriously high failure rate but not so at Heineken, who has transformed its European logistics operations to great effect

GEP's Procuretech Advice, as new Scope 3 Reporting Laws Loom

GEP issues advice around mandatory Scope 3 reporting, an issue that will figure large at Sustainability LIVE: Net Zero, being held in London

Cainiao: The World's Largest Ecommerce Logistics Provider

As Alibaba-owned Cainiao announces big Q3 FY2024 revenues rise, we profile the world's largest global e-commerce logistics services provider

FedEx Express Opens Singapore Logistics HQ

Logistics

Supply Chain Problems Sees Partnerships Programme Grow

Operations

Bain: CEOs Leveraging Supply Chain for Competitive Edge

Digital Supply Chain