INFOGRAPHIC: Cold chain is a huge opportunity for the logistics industry

'The Cold Chain' may sound like a 1990s boy band, but as a logistics concept it is critical in meeting the needs of a rising number of global consumers. Put simply, more and more people around the world want their products 'now' and they demand guarantees that what they consume is safe.

For many sensitive life sciences and healthcare, pharmaceutical and food products this means a 'cold chain' must be established which guarantees a product is transported within fixed temperature ranges from production source all the way to the consumer. For rapidly needed medicines, a seamless supply chain can even be the difference between life and death.

Of course, this puts huge pressure on transport providers, but it also represents a huge opportunity for the logistics industry as a whole and the air cargo sector in particular.

Pharma carriage by air already offers supply chain providers robust yields but the sector still only accounts for less than 2% of global air freight volumesi. This limits the ability of some airports and airlines to offer the highest cold chain standards as a key competency. But with more volumes will come the ability to justify such investments. And there is ample evidence to suggest that volumes will grow in the years ahead.

For the full article and link to the infographic, please visit: http://www.dpdhl.com/en/logistics_around_us/from_our_divisions/cold_chain_opportunity_logistics_industry.html