Samsung smartens up its supply chain with Kinaxis

By Dale Benton
One of the worlds leading technology companies has announced a new deal with a cloud based company to handle its supply chain management solutions. Sou...

One of the world’s leading technology companies has announced a new deal with a cloud based company to handle its supply chain management solutions.

South Korean giants Samsung Electronics has struck a deal with Kinaxis to utilise its cloud-based technology RapidResponse to manage its global supply chain systems.

"We know that having the right technology to plan concurrently, run multiple simulations and drive collaborative planning, will allow Samsung's business segments to improve delivery, reduce customer lead times, and respond even more quickly to the rapidly changing market," said Wan goo Gee, global head of Operation, Samsung.

"By utilizing RapidResponse we can get closer to our goal of a more efficient, next generation supply chain."

The deal represents Samsung’s constant efforts to increase it’s global efficiency withing it’s supply chain.

Rapid Response, through Kinaxis, is a software as a service (SaaS) product that ensures consistent alignment of all supply chain processes and functions that operate under unpredictable conditions.

"Kinaxis is thrilled to have earned the trust and confidence of Samsung, one of the world's largest consumer electronics companies," said John Sicard, chief executive officer at Kinaxis.

"This partnership will leverage our 2016 growth investments which included building on our existing success in the Asia Pacific market through the establishment of an Asian-based data center to support our expansion in the region. We look forward to collaborating closely with Samsung's talented organization and being a key part of managing their end-to-end supply chain."

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